Abstract
<p>Crisis communication is crucial for trust, security, and social stability. In his reference book, Eugen Röttinger shows how press officers from public administrations, police, fire departments, and disaster control can act professionally, empathetically, and strategically in exceptional situations. Using current examples and international standards—from ISO 22361 to FEMA—he develops practical strategies for clear messaging, credible communication, and effective crisis management. An indispensable guide for anyone with responsibility for public communications.</p>
Show More
Keywords
crisis
communication
public
crucial
trust