Abstract
<p> Why is it worth taking a look at the consumer culture of divided Germany? This anthology offers a multifaceted insight into the consumer societies of East and West Germany from the 1950s to the 1980s. Using TV formats, feature films and newsreels, as well as photographs, posters and urban designs, it shows how consumer ideas, social models and political objectives were visually negotiated. The volume combines perspectives from history, cultural studies and media studies. It is aimed at specialist audiences as well as anyone who wants to gain a critical understanding of the interactions between consumption, society and the media. <bold>With contributions by</bold> Miriam Bräuer-Viereck | Sigrun Lehnert | Judith Riemer | Brigitte Rigaux-Pirastru | Anke Steinborn | Jan Uelzmann | Jonathan Voges | Adrian Wetter </p>