Abstract
<jats:p>This article analyzes the concept of psychological well-being within the theoretical and practical frameworks of contemporary psychology. The hedonic and eudaimonic approaches and their relationships with personal development, life quality, and subjective happiness are comparatively examined. The six-component model of psychological well-being by Carol Ryff, Martin Seligman’s PERMA model, Corey Keyes’ mental health continuum, and Ed Diener’s subjective well-being approach are presented from a theoretical perspective. For measuring psychological well-being, Ryff’s Psychological Well-Being Scales, the WHO-5 Well-Being Index, and the Mental Health Continuum Short Form (MHC-SF) are evaluated along with their psychometric properties. International studies indicate that personality traits, social support, and cultural context play a crucial role in shaping psychological well-being. In the Azerbaijani context, research is still at an early stage, mainly limited to student populations, and faces methodological challenges. The article emphasizes the importance of future studies employing large-scale samples, longitudinal designs, and culturally sensitive approaches.</jats:p>